Jan21No Comments

4 ways to spot-on mobile marketing campaigns

It’s no surprise that smartphones are an extension of us these days. The mobile era marked its arrival with these signs: In 2014, people check their mobile phone every six minutes on average. We spend approximately 2 hours on the phone each day. 91%...
Jan151 Comment

Zoom-in 2014 – Marketing trends for next year: Mobile Marketing

Let us take a look at another growth area predicted for 2014 – Mobile marketing. This term used to refer to only mobile phones, but of course, it has now covered iPads and other portable gadgets. As the definition of mobile evolves, marketers are now...
Nov08No Comments

What can marketers do with social messaging apps?

Malaysians’ favourite WhatsApp messaging app has over 300 million users. Plus, they also have more daily active users than Twitter. But it is not just WhatsApp that has millions of users. Viber hit 200 million just a few months ago and WeChat has over...